Glossary
There are many terms used throughout the Web Services portion of the A&S Communications website. Here's a glossary describing just what those terms mean.
A&S website content
Website content that is authored or maintained by the Dean's Office, College, Graduate School, advising and other parts of the artsandsciences.virginia.edu website.
Arts & Sciences Website (ASW)
The Arts & Sciences Website is the largest single website we manage with over 800 webpages. The web address is http://artsandsciences.virginia.edu and its purpose is to provide information to the students of the College and Graduate School of Arts & Sciences.
Audience or Web audience
A person or persons who use or are recipients of content through a website or other medium. A&S audiences are mainly current and prospective students, faculty, staff, parents, alumni and donors. There can be different audiences that specifically use different websites or parts of a website.
Content editor
A person who has access to a website or section to make direct text changes. The content editor is assigned the task of updating information on pages within a site.
Content steward
A person who acts as the point of contact for a specific website or section. A content steward can choose to be the content editor and/or enlist others to help edit content. The content steward is responsible for the content in a site section.
Contribute or Adobe Contribute
Adobe® Contribute® enables content editors to quickly and easily update existing websites while maintaining site integrity — with no technical expertise required. Used to be called Macromedia Contribute.
ICMS
Ingeniux Content Management System (ICMS). The ICMS is our news publishing system which empowers content editors to create, edit and publish news content. Websites within this system can share news stories between sites so that each site can retain its visual design. There is also an extensive collection of news stories in a common pool for the various websites to re-use. The ICMS is XML based and can create news feeds (RSS).
News content
Website content that features the activities of people - faculty, alumni, students and others - or other content of a newsworthy nature. As opposed to administrative, policy or reference information usually contained in the A&S website.
News website
The primary purpose of a news website is to provide information to audiences about about the accomplishments of the people at the University. Examples of news websites are: A&S Online, A&S Magazine website, Oscar, Research News, Explorations.
PTAO or PTAEO
This number is how departments make purchases. Project, Task, Award, (Expenditure Type), and expending Organization are the charging instructions for expenses in the University's Project Centric environment. (see Intergrated System)
Stakeholder
A person who has interest, authority or approval of a website or one of its sections. These persons can appoint content stewards and/or are content stewards themselves. (See also content steward, content editor)
Web project
Work provided by the Web Team that requires an extended period of time (longer than three days). A Web project may need more than one person to complete. This is usually a new website or feature.
Web request
Sometimes referred to as an issue or report, it is a "bite-size" request made of the Web Team. These requests are usually changes such as updating broken links or correcting dates on pages that do not have a content editor. Usually, turn around for completing a bite-size request is within a working day; up to three days if more information is needed.
Web team
The part of the A&S Communications office that specifically supports and maintains web services. Primarily this group is considered the technical team which coordinates web services, although many other parts of the A&S Communications Office are stakeholders or assist in other aspects of the websites, especially editorial, communication and branding.
Website review
A process undertaken by the A&S Communications Web team to spotlight a specific website or section for improvement. For more on web audits, see the web audit webpage.